There comes a time in everyone’s life where we want to do something special for the ones we love, but we want to make sure that our hard earned money gets us the best we can, that is where Blue Nile becomes an exceptional resource – Blue Nile is an exceptional source.
At Blue Nile, their jewelry is designed and crafted with high-caliber, quality materials and inspected with exceptionally high standard – as a result, Blue Nile leads the industry in quality and timeless collections.
Because of Blue Nile’s pursuit of excellence in quality and service, forged and proven for over 18 years, tens of thousands of couples and countless individuals have embraced Blue Nile as their Jeweler of choice.
This because they provide the greatest selection of diamonds, engagement rings, wedding bands, and heirloom quality jewelry; while going above and beyond in customer service. For every occasion your looking to remember forever, Blue Nile has the diamond, platinum, gold, silver, pearls and precious gemstones you are looking for.
 At Blue Nile, their jewelry is designed and crafted with high-caliber, quality materials and inspected with exceptionally high standard. • Highest Diamond Quality Standard & Authenticity Certified • Get More For Less & Always Have The Best • Best Price: Find a comparable GIA graded diamond for less and they’ll match the price. Pay 20% up to 40% less than traditional jewelers |
Quality & Value Offerings
Highest Diamond Quality Standard: Did you know that Blue Nile is the largest online diamond retailer? Now that you know, Blue Nile offers the largest scale collection of the world’s finest cut diamonds.
Selected for exceptional quality, cut, color, and clarity, their loose diamonds are evaluated based on a standardized grading scale. Each loose diamond is accompanied by a grading report from either GIA or GemEx, independent diamond grading labs highly respected for their consistency and stringent grading standards.
Diamond Quality Standard
Diamond Jewelry: In their preset diamond jewelry, each diamond is colorless to near-colorless (D-I grade color) with exceptional clarity (FL-I1 grade clarity). This standard of quality applies to all their diamond jewelry – even pieces with the smallest diamonds.
Their Loose Diamond Selection maintains tight standards, D – J Color; Excellent to Good cut; FL to SI2 Clarity.
Looking for black diamond jewelry? Black diamond fashion jewelry is crafted using natural diamonds that have been treated to create the unique black color with a high luster. It is common for black diamonds to reveal minor surface imperfections without magnification.
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Pearl Jewelry: While industry-wide there is no standardized grading for pearls, Blue Nile ensures that each pearl meets their high quality standards.
You will find education relating to each pearl type. They offer a variety of styles at varying price ranges, including Akoya, Freshwater, Tahitian and South Sea cultured pearls, so you can find the perfect pearl jewelry for your style and budget.
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Platinum Jewelry: Platinum is enduring, strong and lasts a lifetime. Their most popular metal for engagement and wedding rings, platinum beautifully accentuates the brilliance of a diamond. All of their platinum is 95% pure.
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Gold Jewelry: As a lasting element found in nature gold is very strong. It is also the most malleable of all precious metals and perfect for jewelry. We offer several colors and alloys including both 18k and 14k white, yellow and rose gold, along with gold vermeil.
From engagement and wedding rings to beautifully crafted jewelry, their range of gold jewelry will fit any budget.
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Silver Jewelry: For jewelry that lasts, all of their silver pieces are crafted from a 92.5% alloy sterling silver.
This alloy has, over the centuries, been found to be the best combination of durability and shine, retaining the metals malleability and beauty for intricate and lasting designs.
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What Blue Nile Believes In
| Know What You’re Buying | Get More For Less | Always Have The Best |
| From how-to guides, to a personal consultation with their experts, they share everything you want to know about your diamond. | At Blue Nile because of their business structure you can get a larger, or higher quality stone compared to other retailers, especially Mall Locations! | Blue Nile’s standards are among the highest in the industry, and any engagement ring built and shipped to you has 16 different Quality checks on its path to you, the last one by a GIA gemologist. |
Know What You’re Buying:
- Every loose diamond comes with their guarantee.
- Authenticity Certified: All loose diamonds are graded by GIA or GemEx, the most respected grading labs.
- Always Conflict Free: They only sell ethically sourced diamonds, proudly enforcing the highest industry standards.
- Best Price: Find a comparable GIA graded diamond for less and they’ll match the price.
- Two Ways To Learn More:
- Ask An Expert: Talk to them. They don’t do commissions, so no pressure to buy. Available 24/7. Contact.
- Teach Yourself: A library of diamond-buying facts to help you make a brilliant decision. Start w/the 4 C’s.
Get More For Less:
- You can expect to pay 20% up to 40% less than traditional jewelers.
- Blue Nile has a disruptive business model. To explain, a traditional jeweler may buy a diamond for $1,000 and sell it to you for $2,000. With their business model, they may buy that diamond for $1,000 and sell it to you for $1,200.
Always Have The Best:
- Selection. Blue Nile lists 150,000 diamonds compared to maybe a few hundred at a traditional jeweler. Choose the best diamond for you, instead of what’s available from a jeweler’s case.
- Quality. Before a piece of jewelry can carry the Blue Nile name it must pass a rigorous series of inspections. Blue Nile’s standards are among the highest in the industry, and any engagement ring built and shipped to you has 16 different Quality checks on its path to you, the last one by a GIA gemologist.
- Artistry. Blue Nile handcrafts every custom diamond ring to exacting quality standards. And an expert gemologist inspects every piece of diamond jewelry before it ships to you. Shop engagement rings.
Bottom Line
If you’re in the market for fine jewelry, (whether it be diamonds, pearl, gold, platinum, silver, etc) definitely consider Blue Nile. They go out of their way to make sure your needs and wants are satisfied – in addition, you get FREE SHIPPING.
One of the great features is that they want you to know what you’re buying – that’s why they offer you to learn the 4 C’s (cut, color, clarity, and carat weight) – the most important characteristics of buying a diamond.
You will definitely save a great deal of money and receive the best quality jewelry when you purchase from Blue Nile instead of your traditional jeweler.
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